Crafting the Identity:
Soundview Beer Works
Connecticut Brewery – Logo & Visual Identity
Drawing from the brand’s deep local roots and the stories behind each beer, I crafted a logo that feels warm, timeless, and grounded in Milford’s rich heritage. This case study focuses on the logo and some light branding elements to bring the brand of SBW to life.
Designing
the Mark
I set out to create a mark that distilled the brewery’s spirit of storytelling, local pride, and community connection into a single, memorable identity.
